Ten Challenges Mobile Operators In Sub-Saharan Africa have to Negotiate

101
423

Creating new business models

As the telecoms industry continues to evolve, operators need to react by building new business models adapted to the new context of the industry and the users they serve, allowing them to generate value and remain profitable.

The data growth challenge

The volume of data used has increased exponentially due to demand, but data revenue is not rising as fast, because mobile operators have not yet found the best and most innovative data pricing solutions. On top of that, more investment is consistently required in order to meet ever-increasing data usage.

Lack of ownership of content

Instead of benefiting from the revenue that comes with the use of content that customers are using on mobile platforms, operators only see minimal revenue from the data used. Mobile operators in Africa therefore need to develop and monetize content, apps and services that their users will enjoy and subscribe to.

More intense competition

Competition between rival mobile operators and disruptive influence from over-the-top content providers is beginning to build in most sub-Saharan African markets, which in turn produces less revenue. The operators who are going to thrive need to look at the competitive landscape and consider where their opportunities lie.

The move to additional revenue streams

According to a GSMA report, ‘The Mobile Economy Africa 2016’, revenue growth rates for African mobile operators – which were above 3.8 percent at 53.5 billion in 2015 – will slow down in the next five years, highlighting the need for these companies to move away from focusing on voice and text along and build other revenue streams such as data, mobile money and online services.

Profitability is on the decline

Mobile operators need to embrace to lower margins in order to survive. Stats show that the margin of earnings before interest, tax, depreciation and amortization is declining, from around 38 percent in 2006 for 93 African operators, to 31 percent in 2016. Factors such as price wars, inability to contain costs, and necessary infrastructure investments have had this effect.

Unpredictable regulation

Regulation can be somewhat unpredictable and problematic in certain countries. Regulation influences the evolution of the telecommunications industry and directly affects revenue generation for operators through elements such as taxation and ICT development policies. These policies need to be developed proactively and with all stakeholders in mind.

Pricing issues

Price wars between competitors have put operators under pressure, reducing revenues and margins for these telecoms companies. One of the biggest customer complaints across the continent remains pricing, and the pressure to consistently innovate to keep customers happy with pricing models, effective tariff rate control and simplicity is weighing on operators.

Improving customer experience

Customer bases are under threat, and it appears easier than ever for users to be able to jump ship to competitors, which is why operators need to be fully focused on improving individual customer experience in order to keep customers happy. Making the customer feel unique and providing them with an incomparable experience will help to generate more value and keep them loyal.

The big data challenge

The challenge that lies in store for all mobile operators on a global scale is that of effectively converting information of all kinds into insights and action. Many telecoms companies are overwhelmed by the volume of data (such as user info) that is available to then, and become unable to extract the full value from the priceless information.

101 COMMENTS

  1. Hey there would you mind letting me know which web host you’re using? I’ve loaded your blog in 3 completely different web browsers and I must say this blog loads a lot quicker then most. Can you suggest a good internet hosting provider at a reasonable price? Thanks, I appreciate it!

  2. I must express thanks to you for bailing me out of this particular setting. Because of searching throughout the the web and seeing recommendations that were not helpful, I thought my life was gone. Being alive devoid of the answers to the problems you’ve resolved all through the guideline is a critical case, and the ones that could have badly damaged my entire career if I hadn’t encountered your web site. Your own personal mastery and kindness in handling every item was useful. I don’t know what I would’ve done if I had not come upon such a point like this. It’s possible to at this moment relish my future. Thanks very much for this high quality and results-oriented help. I will not be reluctant to recommend your web blog to anybody who needs to have counselling on this topic.

  3. I just came right here via a different web address on the subject of download kik and imagined I might consider this. I quite like what I see therefore now I am following you. Getting excited about finding out about your website again.

  4. Hello, you are certainly correct. I always go through your articles closely. I am likewise fascinated with router connection, perhaps you might talk about that at times. I’ll be back!

  5. There is amazing changes on the design of this blog, I really love that. Mine is about aptoide search and certainly, there are quite a lot of things to do, I am yet still a novice in web page design. Take care!

  6. I arrived right here via a different web address about omega xl cost and thought I might read this. I enjoy what I see thus now I”m following you. Looking towards checking out your blog again.

  7. Thanks for some other wonderful post. The place else could anyone get that kind of information in such an ideal approach of writing? I have a presentation subsequent week, and I’m on the look for such info.

  8. You are definitely correct, I’d really like to learn more information on this particular issue! I’m as well curious about new upvc windows as I feel it’s quite unique right now. Keep up the good work!

  9. I don’t even know how I ended up here, but I thought this post was great. I don’t know who you are but definitely you’re going to a famous blogger if you are not already 😉 Cheers!

  10. You are completely correct! I really enjoyed reading this info and I will return for more straight away. Our website is dealing with Arvind Pandit, you might check it out if you’re interested in this.

  11. It was actually great reading this info and I believe you’re absolutely correct. Inform me if perhaps you are involved in getapk apk, that’s my major competence. I’m hoping to check back with you in the near future, be careful!

  12. Thank you very much for writing this info, I bookmarked the webpage. I am additionally seeking out info regarding getapk market download, do you know exactly where I might find a thing like this? I will return in a little while!

  13. It was actually great reading this info and I think you’re absolutely correct. Let me know if you’re thinking about lucky patcher for iphone, that is my major expertise. Hope to hear from you soon enough, take good care!

  14. Thank you for your superb content! I genuinely liked learning about.I’ll be sure to bookmark the site and will often come back later on. I would like to encourage you to definitely continue your great posts, maybe discuss luck patcher apk as well, have a good evening!

  15. whoah this blog is excellent i love reading your posts. Keep up the good work! You know, a lot of people are hunting around for this information, you could aid them greatly.

  16. Thank you so much for the fantastic post! I certainly appreciated reading it.I’ll be sure to save this site and will often return in the future. I would really like to encourage that you keep going with your great work, even blog about active instagram followers also, have a good morning!

  17. Hi there! This is my first reply on your website so I simply wanted to say a fast shout out and tell you I truly enjoy reading your posts. Can you recommend other websites that deal with best way to get instagram followers? I am as well quite fascinated with this! Appreciate it!

  18. Our LGV (Large Goods Vehicle) HGV training is based in East London, and our LGV/ HGV courses are taught by qualified DVSA LGV & HGV trainers. LGV was formerly known as HGV, where it used to be referred to as HGV Class 2 (now called LGV Category C) and HGV class 1 (Now called LGV Category C+E).

  19. There are amazing improvements on the design of the page, I honestly love it. My site is on the subject of free tv and presently there are lots of things to do, I’m yet still a beginner in website design. Thanks!

  20. Would you be interested in trading links or maybe guest authoring a blog article or vice-versa? My site discusses a lot of the same subjects as yours and I believe we could greatly benefit from each other. If you’re interested feel free to shoot me an email. I look forward to hearing from you! Awesome blog by the way!

  21. Hi! I just noticed this excellent website and I honestly love it. I also love to discuss pokemon go app store from time to time. Great to be around, thank you!

  22. Thanks a lot for this wonderful posting! I truly enjoyed finding out about it.I’ll make sure to take note of the blog and will often return in the future. I wish to encourage you to ultimately keep on with the nice work, possibly talk about bitcoin exchange also, have a wonderful afternoon!

  23. Hello, I am truly excited I found out your web page, I really found you by accident, when I was browsing on Google for how to buy ethereum. Anyhow I’m here now and would really enjoy to say thanks for a fantastic write-up and the overall enjoyable blog (I furthermore enjoy the design), I do not have enough time to read through it completely at the moment but I have saved it and moreover added in the RSS feeds, so whenever I have enough time I’ll be returning to look over a lot more. Please do maintain the wonderful job.

  24. My spouse and I certainly love your site and find nearly all of the articles to be exactly what I am searching for. Do you offer guest writers to post articles for you? I would not mind publishing an article about ride on mowers for sale or on many of the things you’re writing about on this website. Awesome internet site!

  25. Many thanks for your terrific content! I definitely appreciated learning about.I will remember to take note of the blog and will often return in the future. I want to encourage you to definitely keep going with the great writing, maybe comment on new movies online as well, have a wonderful day!

  26. Hey there, I am so thrilled I found out your blog, I basically found you by error, while I was looking on Aol for free full movies. Nonetheless I’m here now and would simply love to say kudos for a marvelous blog post and the overall thrilling site (I also like the theme), I don’t have sufficient time to browse it all at the minute yet I have saved it and moreover added the RSS feeds, so whenever I have plenty of time I will be returning to go through a lot more. Make sure you do continue the superb job.

  27. Hi and thanks for the fantastic post! I seriously liked finding out about it.I will be sure to bookmark the blog and definitely will return from now on. I wish to encourage you to continue the wonderful job, possibly discuss canon printer installation software as well, have a fantastic day!

  28. I am really enjoying the design of your site. Do you ever encounter any kind of internet browser interface issues? Quite a few of my own site visitors have lamented concerning my cool games website not working properly in Internet Explorer yet looks awesome in Firefox. Are there any recommendations to aid correct this problem?

  29. Thanks a bunch for this terrific article! I actually liked reading it.I will be sure to save your site and definitely will return later on. I wish to suggest that you continue the excellent work, maybe discuss shipping companies as well, have a fantastic afternoon!

  30. I actually arrived over here via a different website relating to shipping terms and thought I should look at this. I really like the things I see therefore now I am following you. Getting excited about finding out about the blog back again.

  31. Many thanks for discussing this, I saved this web page. I am also interested in info around shipping options, have you any idea exactly where I might discover one thing like that? I’ll return in a little while!

  32. I’m really intrigued to learn just what site platform you’re utilizing? I’m experiencing a few small security problems with our most recent website regarding selecting good mesothelioma lawyers so I would like to find one thing far more secure. Have you got any solutions?

  33. I am really interested to find out which site platform you have been utilizing? I’m experiencing some small safety difficulties with the latest blog related to free movies online so I would love to find a thing a lot more risk-free. Are there any solutions?

  34. Aw, this was a actually nice post. In concept I would like to put in writing like this in addition – taking time and actual effort to create a really good article… but what can I say… I procrastinate alot and by no means seem to get one thing accomplished.

  35. Youre so cool! I dont suppose Ive read anything like this before. So good to search out anyone with some unique thoughts on this subject. realy thank you for starting this up. this website is one thing that’s needed on the web, someone with just a little originality. helpful job for bringing one thing new to the web!

  36. I am really intrigued to find out what site platform you have been working with? I’m experiencing several minor protection difficulties with the most recent site regarding dental implants and I’d love to find something a lot more risk-free. Do you have any recommendations?

  37. I am actually enjoying the theme/design of your information site. Do you ever come across any kind of internet browser compatibility troubles? A lot of the blog visitors have complained about my dental bridge cost site not operating properly in Explorer yet seems very good in Firefox. Do you have any solutions to help correct that problem?

  38. I personally arrived over here via a different website related to free full movies online and thought I may as well read this. I like the things I see therefore now I am following you. Getting excited about looking at your site back again.

  39. Hey very nice website!! Man .. Excellent .. Amazing .. I will bookmark your web site and take the feeds additionally…I am happy to search out so many helpful info here within the submit, we want work out extra strategies in this regard, thank you for sharing. . . . . .

  40. Appreciating the time and effort you invested in your site and comprehensive facts you provide. It is good to come across a blogging site now and then that is not the same outdated re-written stuff. Excellent read! We’ve saved your blog and I’m including your RSS feeds to my own free full movies webpage.

  41. Thank you for this excellent article! I actually liked it.I’ll be sure to save this website and will come back in the future. I want to encourage you to keep on with your great posts, perhaps write about Arvind Pandit also, have a fine evening!

  42. Hey there! This post couldn’t be written any better! Reading this post reminds me of my old room mate! He always kept talking about this. I will forward this page to him. Pretty sure he will have a good read. Thank you for sharing!

  43. There are certainly great improvements on the layout of the blog, I really love that. My website is dealing with wealth generators app and presently there are quite a lot of stuff to do, I’m yet still a novice in website development. Thanks!

  44. Oh my goodness! an amazing article dude. Thank you Even so I am experiencing problem with ur rss . Do not know why Unable to subscribe to it. Is there any person acquiring identical rss issue? Any one who knows kindly respond.

  45. I found your weblog web page on google and check several of your early posts. Continue to maintain up the incredibly great operate. I just extra up your RSS feed to my MSN News Reader. Searching for forward to reading a lot more from you later on!

  46. I am really impressed with your writing talents as neatly as with the format in your weblog. Is that this a paid theme or did you customize it your self? Either way stay up the nice high quality writing, it is rare to see a great blog like this one today..

  47. I am curious to understand what site system you are using? I am having a few small security challenges with our latest blog about instagram followers and likes and I’d like to find something much more risk-free. Have you got any solutions?

  48. I was talking to a friend of mine on this info and about robot trading as well. I do think you made a number of very good points on this page, we’re looking forward to keep reading material from you.

  49. Appreciating the persistence you put into this blog and in-depth material you provide. It is nice to discover a blogging site every now and then that isn’t the same obsolete re-written stuff. Excellent read! We’ve bookmarked your site and I am including the RSS feeds to my own forex advisor site.

  50. I totally love your site and find a lot of your discussions to be just what I’m interested in. Do you offer people to write articles for you? I would not mind writing a piece of text on environmental jobs or on a number of the things you are writing about on this site. Again, awesome blog!

  51. My spouse and I absolutely adore your blog and find the vast majority of the blog posts to be just what I am searching for. Would you offer people to create articles for you? I would not mind producing an article relating to conservation land management traineeship or even on a lot of the subjects you are writing about on this site. Nice blog!

LEAVE A REPLY

Please enter your comment!
Please enter your name here